Unbelievably sucky ad
Posted by Lissa on June 25, 2009
Dear Burger King,
I understand that you ran this ad only in a limited market (Singapore). I applaud your iota of common sense that kept you from running them world-wide. That being said — See, there’s this little thing called the Internet. It allows us to communicate with people all the way around the world — wow! So I’d advise you to refrain from running ads like this:
Even if it IS to a limited market. Because it’s just possible that folks in a larger market — like, oh, the United States, Canada, Great Britain, etc. – could get hold of this ad, and they might not think it’s very nice. Or visually appealing. Or intelligently creative.
Just a suggestion!
lovelissa
P.S. As is often the case, it’s not the porno reference that offends me so much as the utter and complete idiocy, bad taste and general stupidity of making such an ad. For god’s sake, BK, don’t you have market research folks?
(h/t The Moderate Voice by way of Hot Air)

Brad K. said
Cute! Does my Burger King have one? Sandwich like that, I mean?
Personally, I am turned off by this self-absorbed, ‘Cause I’m Blonde’ type. The plucked eyebrows, the cheesy skin tone, the heavy eye makeup – that lady has invested way too much time on appearance as a lifestyle to have any time or inclination left to be a good life-mate and co-parent prospect. Even the attitude she displays is distracting from the apparent message of the piece; the throat doesn’t even look like she is interest in the sandwich.
And the sandwich seems to appeal to a glutton, too. Maybe this is just a match made in heaven, and BK wants to rescue countless dudes doomed to stress and distress if they happen to cross paths with the lady. Especially if all she really wants in a partner is a “BK Super Seven Incher”.
doubletrouble said
Ahem.
“Sucky” ad?
I’m hoping you MEANT to do that…
TOTWTYTR said
The only thing that would make this worse would be “I can’t believe I ate the whole thing.”
Gator said
I wonder how it compares to the Whopper she had last time.
Global Voices Online » Singapore: Infamous Burger King ad said
[...] Lissa has a message for Burger King: I understand that you ran this ad only in a limited market (Singapore). I applaud your iota of common sense that kept you from running them world-wide. That being said — See, there’s this little thing called the Internet. It allows us to communicate with people all the way around the world — wow! So I’d advise you to refrain from running ads like this Posted by Mong Palatino Print version Share This [...]
OrangeNeckInNY said
What’s wrong with the ad??